http://www.pixielott.com/
There are various ways on this website in which Pixie is promoted.
There is a section which shows her tweets, and also a button on that to go on and follow her. By having this here, it enables Pixie to gain more followers, which allows her to then promote her music to a larger amount of followers.
Below this is also a 'tweet of the week' section. This will encourage more people to get in touch with Pixie through twitter, as it allows them a chance of getting on to her website.
She also has a section which says 'Releases' - it shows website viewers her latest song releases, which offers an avenue in which to sell more records.
At the top of her website, on the toolbar, there are three certain links which appeal to me. These are 'music' 'video' and 'pix' (pics) - with these links, people can listen to her music and view her videos, which once again promotes her songs, and may also help her appeal to a new audience to those browsing. The link that says 'pix' is there to help promote the brand image. People scroll through the pictures and are able to view what she wears, where and when. It's a great advertising coup.
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