Lily Allen used Myspace to promote her songs. This helped her create her huge fan base and get her music across easily. On her page her fans were able to look at her songs, albums, pictures, videos.
Because MySpace is so versatile, Lily Allen was able to keep her fans up to date. For instance, by telling them when she would have shows coming up. At the moment she doesn't have any but there is an option to "Demand it" and bring her to the City of London. This is effective as it gives a chance to interact with Lily.
Link for lily allen stuff http://www.vanseodesign.com/social-media/lily-ann/
The link above, explain how Lily Allen used MySpace to connect with her fans more. It mentions that he didn't just posted her songs, videos but also behind the scenes footage, personal photos and everyday footage of her personal life. This then makes her MySpace more like a community. Due to her putting a lot of effort in this, it was nominated in the 2008 NME awards for the category of best band blog.
A small band called We Are Lion in USA has started using MySpace as well to promote their songs. Due to the fact that they are with a small record label "At One Records" they songs cannot get to a wider audience. using MySpace then become useful to them. Below is the link to their MySpace
http://www.myspace.com/wearelions
To create tie-ins between social networking sites and my artist I plan to create a Facebook page where anyone can join and get updated whenever my artist posts something. The reason for choosing Facebook is because this will allow the fans to post comments, questions and it is easier for them to share it to their friends. Also, Twitter would be ideal as Twitter is growing, It is easy for my artist to tweet something and let her fans know what she is up to.
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